Why you need a Mobile Optimised Site
Read moreMobile phones have quickly become a huge part of our everyday lives. Despite most of us not being able to imagine living our lives without access to a mobile device,…
Hosting a Website & Tips for Beginners
Read moreFor the uninitiated website hosting can seem quite daunting and scary. So here are some of the basic ideas around web hosting. Hopefully it answers some of the questions that you have in relation to website hosting. If you prefer to consume this content through video format, Jackson one of our digital marketing consultants covers…
Best Mobile Analytic Apps to use on the go
Read moreHere’s one for the modern day workaholic or maybe just the guy in the office we all love to hate. We have compiled some of the best mobile analytics apps that you can use for your website, social media profiles or other online properties that you can download them on your mobile device right now….
5 ways your landing page is driving up your bounce rate
Read more“Bounce rate” is a metric which details the percentage of people who leave your website without navigating anywhere other than the landing page. By looking at this metric in Google Analytics, you can gain a deeper understanding of the behaviours of your website users. A high bounce rate indicates your users are not engaging in…
A complete guide to help you increase your conversions
Read moreEvery business will aim to have a large number of conversions. After all, it means you’ll have a high sales volume. But achieving this can be a struggle for some businesses. There are a few simple things every business can do to help increase your conversions: Improve your opt-in form If people see a long…
Understand what you want your site to achieve
Read moreThe value of defining Goals and Objectives Use these to align decisions moving forward for clarity and business agility. Whether you’re a new business or an established business, defining goals and objectives can be something powerful for understanding what you’re trying to achieve with the business overall. A session of defining goals and objectives is…
A beginners guide to Google Search Console
Read moreSo you have made it too the point of adding your website into Google console because you want some data on your website to improve it even further? Kudos. Enough congratulations, it’s time to get you familiar with what in SEO my life is going on in Google Search Console (GSC). What is it? Google…
Creating The Best Mobile Friendly Website
Read moreIs your business website mobile friendly? If it’s not, you could be damaging your business and you wouldn’t know it. As a result of the 2014 Google algorithm update dubbed ‘mobilegeddon’, websites will receive a penalty if they are not appropriately optimised. With mobile use becoming more and more popular, it’s more important than ever…
How To Optimise Your Meta Descriptions Using Yoast
Read moreForget about writing the most optimised 320 character meta description, that’s basic stuff. This is much more in-depth, these tips and tricks will help your page stand out in Google. Steps For Optimising Meta Descriptions 1. Add Date Snippets In your Yoast settings change your date in snippet preview to “Show” for posts. This will…
Google Search Console: Web Tools for beginners
Read moreThe Web Tools tab can arm you with so much valuable information that can be used to improve your website. Make sure you check out this beginners guide GSC, as you should have an understanding of the basics before moving on to Google Web Tools. Ok, let’s start with a breakdown section by section. Ad…